Nike Case Study Evaluation

ACTIVITY 4Issues of Productivity and Public ImageNike Case AnalysisNameMGT 7019 ETHICS IN BUSINESSDateDiane DusickIntroductionCompanies that hopes to maintain or increase market shargon , retard competitive and earn increasing amounts of lolly class by twelvemonth , has to execute different strategies to achieve those goals . Every proceeds oriented community especially those publicly traded has one pregnant goal in mind and that is to earn a profit .

This profit becomes the benchmark on a year to year basis , in which companies are al counsellings trying to acknowledge ways how to earn more and exceed the previous year s profit There are various types of strategies that ass be applied by any company to maintain gainfulness , but the two most sought after are cost reduction plan and growth or working pop out strategy or a combination of both these strategies can in like manner be usedBut the argument that seems to always rise out of the goal of increasing profits is that every company should also be ethically responsible in the way they meld their operations . General public supports corporate social duty and at the same time oppose those who were labelled as unethical . However , stakeholders of the company a lot of multiplication focus more on the profit concept which brings an needful conflict with public trust . An example of a company who has experienced this conflict in a major way is NikeNike is a global company who manufactures and sells footwear and other acrobatic products . The company employs both...If you want to get a full essay, piece it on our website: Orderessay

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