A Business Report On Diageo Plc

A occupation Report on Diageo PLC Introduction/ scene The spare-time activity musical theme lead be on Diageo PLC instruction on their present role and performance in the drinks sedulousness and more than directly at the spirits and wine sector. This overlay allow for include a fig out analytical framework, which testament draw attention to the organisations Strengths, Weaknesses, Opportunities and Threats, from this, future targets for emolument arouse be reviewed. Diageo PLC is arguably the worlds leading premium drinks employment with a product portfolio consisting of international brands of spirits, wines and beer. With a collection of ageing and rising brands developed targeting consumers tastes and preferences, Diageo has been able to provide its goods geographically almost the world, whirl its range to consumers of all tastes and culture. Diageo Trades in one hundred eighty markets, with offices found in 80 variant countries and manufacturing fac ilities across the globe.[i] Methodology This report volition canvass Diageo PLC by conducting a SWOT epitome using cultivation researched from various different sources such as UK broadsheets, BBC News and Diageos own website.

The reason a SWOT analysis will be used is that it clearly highlights the essential strengths and weaknesses of the business alone also allows the business to look after-school(prenominal) to the external challenges and threats tho also how to capitalise on the strengths by opportunities. The report will then analyse the accuracy of these findings and whether whatever sources may be biased on the information they present. This will then be followed by conclusion and recommendations for further ! improvement for the business. Data charts and a clear SWOT diagram can be free-base in the auxiliary. Findings and Analysis See appendix figure 1 Strengths The Diageo website reports that the business trades in approximately 180 markets, which includes offices in 80 different countries. This is one of Diageos observe strengths which makes them a bigger provide in...If you want to get a full essay, order it on our website: OrderEssay.net

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